Social media can be a powerful tool for college athletes looking to get recruited by college coaches. With over 4.62 billion active users online, having a positive digital presence is hugely beneficial but it can also be harmful if not done in the right way.
Here are a few ways you can use social media to aid your college recruitment:
- Create a personal brand: Use social media to showcase your skills and accomplishments as an athlete. This can include posting highlights, stats, and other relevant content to your profiles.
- Keep it positive: Remember that your social media presence is a reflection of you, so make sure to keep your content positive and professional. Avoid posting negative or inappropriate content that could damage your reputation. It has been the case that a college coach has stopped recruiting an athlete due to the content that the player was posting on their profile. Avoid posting images of drinking, smoking and other inappropriate behaviour and make sure your captions don’t include any offensive language.
- Use privacy settings: Consider using privacy settings on your accounts to control who can see your content. This can be especially important if you’re posting sensitive or personal information.
It’s important to note that you can be contacted on social media by a variety of colleges that have different standards of academics and athletics. By working with College Sports America, we help narrow down your options to make sure that you pick the college that perfectly matches your ability and what’s important to you.
We also make sure to build personal connections with our athletes and coaches, and we don’t just rely on online connections. This is just one of the reasons that makes us different!
For more information about the college recruiting process, or to get the process started, contact us here.